When Isuzu asked its ad agency to produce an owner communication newsletter, DMB&B tapped Regis Communications to help with the task. Because the Isuzu owner body is so cohesive and similar in needs, Regis decided to produce a quarterly newsletter that would address the concerns of all owners rather than taking a phased, highly-targeted approach, as they had done for Pontiac.

The newsletter included information about Isuzu engineering and technology, and also gave owners tips on matters such as four-wheel-driving skills and proper care of tires and front-wheel-drive components. While the newsletter emphasized the global personality of Isuzu vehicles, it also cultivated a personal relationship with its customers through a regular "Dialogue" column. Regis Communications produced all the copy for the newsletter as well as the photography and overall design.